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Keith D'Amelio, PhD

A leader in the realm of human performance, Keith D’Amelio, PhD boasts a unique blend of practical experiences that spans the globe and academic background. Armed with a PhD in applied sports science, a master’s degree in sports performance, and a bachelor’s in exercise science/sports medicine, Keith stands at the nexus of performance optimization, technological innovation, and the evolving landscape of human performance as a business. 

With a career of over two decades in elite sport, Keith has left an indelible mark on the industry. Notably, his tenure in sport has included pivotal roles with such organizations as the Boston Celtics, Toronto Raptors, and Stanford University Men’s Basketball program, where he honed his expertise in elite performance development. 

A true pioneer in leveraging technology and data-driven methodologies, Keith spearheaded athletic development programs during his tenure with the Toronto Raptors and Stanford University, catalyzing widespread adoption of cutting-edge approaches and technology integrations that have since become industry standard. 

Keith's influence transcends the boundaries of any one sport, evident in his work and collaborations with organizations including the NBA Players Association, MLB, WNBA, NFL, English Premier League (EPL), and Australian Football League (AFL). By seamlessly integrating insights from elite sports operations with broader industry perspectives, Keith fosters transformative connections that drive innovation and progress. 

Most recently, Keith served as the Director of Athlete Performance at Nike, where he developed and lead Nike’s approach to supporting their elite athletes and contracted teams and transformative initiatives across the company. His leadership in this role underscores his commitment to pushing the boundaries of human performance through focused initiatives and performance explorations. Here he helped to drive tangible advancements in health and performance outcomes for individual athletes and teams alike, while also having a meaningful impact across the entire organization. 

In his capacity as an angel investor, strategic advisor, and consultant, Keith brings his unique perspective and expertise to sporting organizations as well as a diverse spectrum of enterprises, from nascent startups to established industry leaders. His profound understanding of organizational dynamics, coupled with his unique approach, empowers organizations to fortify their position and seize market opportunities with confidence and agility. 

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